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Monthly Archives: February 2025

#1 Designing A Board Game

Choosing the Right Board Game Manufacturer in the USA: Key Factors to Consider

Posted on by Eyal Harari

As a board game manufacturer with years of experience helping creators bring their ideas to life, we understand the challenges of choosing the right manufacturing partner. At Hero Time, we specialize in making board game production simple, transparent, and efficient. While we are based in China, we recognize that many creators initially consider manufacturing in the USA before exploring global options. If you are weighing your choices, here’s what you need to keep in mind.

 

Quality and Expertise Matter

The first thing you should evaluate in any manufacturer is their expertise in producing board games. Not all printing and manufacturing companies specialize in board games, which require precise cutting, durable materials, and high-quality components that can withstand repeated play.

From our experience, many manufacturers in the USA focus primarily on book printing or general packaging rather than board game production. This can result in limitations when it comes to component customization, material choices, and overall cost efficiency. Board game manufacturing is a niche industry, and working with a company that understands the ins and outs of game production makes a significant difference.

 

Cost and Affordability

Manufacturing in the USA offers benefits such as shorter shipping distances and easier communication. However, cost is often a major concern for game creators. The reality is that manufacturing board games in the USA is considerably more expensive than in China due to higher labor costs, material costs, and operational expenses.

At Hero Time, we own our factory and maintain strict quality control while offering competitive pricing. Because we are based in China, we can take advantage of lower manufacturing costs while still ensuring top-notch quality. We also invest in eco-friendly production processes, ensuring that our products meet international safety and sustainability standards.

 

Customization and Component Variety

When creating a board game, customization is key. The best manufacturers should offer a variety of materials, components, and finishes to make your game unique. In our experience, some USA-based manufacturers may have limitations in terms of custom pieces, miniatures, or specialized printing techniques.

We have found that many of our clients initially struggle to find a manufacturer that can meet their specific needs before turning to us. With our extensive network of suppliers and expertise in board game production, we can provide everything from premium wooden components to high-quality plastic miniatures and custom packaging.

 

Communication and Transparency

One of the biggest concerns we hear from game creators is the lack of transparency in the manufacturing process. Some manufacturers operate as middlemen, outsourcing production to other facilities without direct oversight. This can lead to delays, unexpected costs, and inconsistencies in quality.

At Hero Time, we believe in full transparency. We work directly with game creators throughout the entire process, from prototype development to final production and shipping. Our team provides regular updates, detailed quality checks, and hands-on support to ensure that your vision is realized exactly as you imagined it.

 

Shipping and Fulfillment

Shipping costs and logistics are another critical factor to consider. While manufacturing in the USA may seem like the easiest option for domestic creators, the reality is that most board games are sold and distributed globally. International shipping from the USA can be expensive, and many fulfillment centers are already set up to receive shipments directly from China.

We have established relationships with global fulfillment centers, allowing us to streamline the shipping process and reduce costs for our clients. Whether you’re distributing your game through Kickstarter, retail channels, or direct-to-consumer sales, we can help you navigate the logistics efficiently.

 

The Hero Time Advantage

We started Hero Time because we saw the challenges game creators face when working with manufacturers. We’ve made it our mission to provide a seamless, transparent, and high-quality production process. Unlike many other manufacturers, we own our factory and employ a dedicated team of skilled professionals who take pride in their work.

Our certifications, including Disney FAMA, ISO, FSC, and BSCI, ensure that every game we produce meets the highest industry standards. More importantly, we prioritize ethical manufacturing practices, ensuring fair wages and a positive work environment for our employees.

 

Final Thoughts

Choosing the right board game manufacturer is one of the most important decisions you’ll make in bringing your game to life. While manufacturing in the USA has its benefits, it often comes with higher costs and fewer customization options. However, with the recent tariffs added on imports to the USA, we have found a way to minimize these costs for our clients.

Through our consolidated shipping strategy, we distribute the 10% tariff across multiple shipments within the same container, reducing the total additional cost to just 3% of the total order value. This method has already been successfully implemented for our European clients, allowing us to offer a cost-effective solution for US-based game creators.

Additionally, when we handle fulfillment and ship directly to end customers, we ensure that all duties, VAT, and tariffs are included upfront. We further subsidize these costs by significantly lowering overall shipping expenses. Beyond cost savings, we take care of all customs clearance and logistics, providing a seamless door-to-door delivery experience.

As a trusted partner in board game production, we invite you to explore the possibilities of working with Hero Time. Our goal is to make the process easy, reliable, and affordable so you can focus on what matters most—bringing your game to the world.

If you’re ready to start your board game manufacturing journey, we’re here to help. Let’s create something amazing together.

#1 Designing A Board Game

From Idea to Table: Your Guide to Designing Your First Board Game

Posted on by Hero Time Limited

At Hero Time, we know that designing a board game is an exciting yet complex journey. We’ve worked with countless game creators, helping them bring their ideas to life. If you’re dreaming of seeing your game on a tabletop, we’re here to guide you through the entire process—from that first spark of inspiration to the moment your game is ready for production.

 

The Spark of an Idea

Every board game begins with an idea. It might be a sudden flash of inspiration or something you’ve been thinking about for years. Maybe it’s a mechanic you love, a unique theme, or a blend of both. Whatever it is, this initial concept is the foundation of your game.

At this stage, we encourage creators to focus on what makes their game unique. Is it the way players interact? The story it tells? The strategy involved? Defining these core aspects early helps shape the game into something engaging and original.

 

Prototyping: Bringing Your Vision to Life

Once you have a solid concept, it’s time to build a prototype. This doesn’t have to be fancy—handwritten cards, makeshift tokens, and a game board drawn on paper are all you need. The goal is to test the mechanics and see how they work in action.

Many of the creators we work with go through multiple iterations of their prototype. Playtesting is crucial at this stage. Gather friends, family, or fellow designers to play the game and give feedback. You’ll quickly notice what works and what doesn’t. Maybe a rule is too complex, or a mechanic isn’t as fun as expected. The more you refine, the better your game becomes.

 

Rules and Balance: Creating an Engaging Experience

The rules of your game are its backbone. They should be clear, concise, and easy to follow. A great game has a balance between challenge and accessibility—too easy, and players lose interest; too complex, and they may feel overwhelmed.

Through our experience manufacturing board games, we’ve seen firsthand how rule clarity affects gameplay. We always recommend writing your rulebook early and revising it as needed. Try explaining your game to someone new and see if they can play without your help. If they struggle, the rules need refining.

 

Designing the Look and Feel

Once the mechanics are solid, it’s time to think about the visual design. The aesthetics of a game—its box, cards, board, and components—play a huge role in attracting players.

Some creators have a clear artistic vision from the start, while others collaborate with illustrators and graphic designers to bring their ideas to life. At Hero Time, we guide game creators in choosing materials, finishes, and printing techniques to ensure their game not only looks great but also feels high-quality.

 

Manufacturing: Making It a Reality

This is where Hero Time comes in. Many game creators find manufacturing to be the most daunting part of the process. We get it—it’s not easy navigating factories, materials, and logistics, especially if you’re new to the industry. That’s why we make it simple.

Unlike other manufacturers, we own our factory and oversee every step of the production process. This means you get full transparency, high-quality materials, and a team that genuinely cares about your game. We handle everything from printing and assembly to quality control and shipping, ensuring your game is exactly as you envisioned.

 

Shipping and Distribution

Once your game is produced, the next step is getting it into players’ hands. Whether you’re fulfilling a Kickstarter campaign, shipping to retail stores, or selling directly to customers, logistics matter.

Because our factory is located in China, we have the advantage of easy access to global shipping networks. We help creators streamline their shipping process, whether it’s sending pallets to warehouses or handling direct fulfillment to backers.

 

Launching Your Game

After all the hard work, it’s finally time to launch. Whether you’re debuting at a convention, selling online, or partnering with distributors, this is the moment you’ve been waiting for.

We love seeing the games we manufacture come to life in the hands of players. There’s nothing more satisfying than watching people enjoy a game you created. And for us, it’s a privilege to be part of that journey.

 

Your Partner in Game Creation

At Hero Time, we believe that every great game deserves to be made right. That’s why we focus on quality, efficiency, and support at every step. Whether you’re a first-time creator or an experienced publisher, we’re here to help turn your idea into a reality.

If you’re ready to bring your board game to life, let’s talk. We’re here to make the process easy, so you can focus on what you do best—creating incredible games.

#9 Marketing Board Games

How to Plan a Successful Kickstarter Campaign for Your Board Game

Posted on by Hero Time Limited

At Hero Time, we’ve had the privilege of working with countless game creators who have turned their ideas into reality through Kickstarter. Having seen firsthand what works and what doesn’t, we understand that launching a board game on Kickstarter is both an art and a science. It’s not just about having a great game—it’s about crafting a compelling campaign, building an engaged community, and executing the process flawlessly. Here’s how we approach it, and how you can, too.

 

Start with a Strong Foundation

Before even thinking about Kickstarter, the most crucial step is ensuring that your board game is well-designed, thoroughly playtested, and has a unique appeal. We’ve seen too many campaigns fail because the creator rushed into crowdfunding without a polished game. You want to be 100% confident in your game’s mechanics, balance, and overall fun factor before bringing it to the world.

Prototyping is essential. We offer prototyping services that allow you to create a high-quality prototype to test with different groups. Gathering feedback will refine your game and highlight any areas that need improvement. Plus, when you proceed with mass production through Hero Time, we provide a 50% money-back offer on the prototype cost. Once you’re satisfied, getting professional artwork and graphic design done early will make your campaign page visually appealing and marketable. Contact us today to learn more about our prototyping services and get started!

 

Build an Audience Before You Launch

One of the biggest misconceptions about Kickstarter is that you can simply launch a campaign and expect people to find it. The reality is that successful campaigns have an audience before they go live. We always tell game creators: marketing starts months in advance.

Start by engaging with board game communities on platforms like Facebook, Reddit, and BoardGameGeek. Create an email list and update subscribers with sneak peeks, development progress, and exclusive insights. A dedicated website or landing page can also help capture interest early. Social media engagement, teaser videos, and behind-the-scenes content will keep people excited leading up to the launch.

 

Set Realistic Goals and Budget Smartly

We’ve seen campaigns fall apart because the funding goal was set too high or underestimated production costs. Setting the right funding goal requires a deep understanding of manufacturing, shipping, and Kickstarter fees. Since we handle manufacturing ourselves, we always advise creators to get quotes early and factor in every cost—materials, labor, packaging, freight, customs, and fulfillment.

Not only this, but in Crowdfunding campaigns, many game creators offer stretch goals, addons, and different pledge tiers. We work with game creators to build the best plan and optional components to ensure they stay within budget while maximizing value for backers. Contact a consultant today to strategize your campaign effectively!

Transparency is key. Backers appreciate knowing where their money is going, so breaking down costs on your campaign page builds trust. A well-planned budget also includes a buffer for unexpected expenses—because they always happen.

 

Create a Compelling Campaign Page

Your Kickstarter page is your storefront. It needs to be visually appealing, informative, and persuasive. We always emphasize the importance of high-quality visuals—professional photography of your prototype, detailed illustrations, and clear graphics explaining the game’s mechanics. A well-produced video that introduces the game, its theme, and why backers should support it is crucial.

Don’t overload your page with too much technical detail. Instead, tell a story. Why did you create this game? What makes it special? Why should people be excited? The best campaigns make backers feel like they’re part of something exciting and exclusive.

We have a crowdfunding page structure guide that can help you optimize your campaign for success. Download it now to ensure your page meets industry standards!

 

Engage with Your Community

Kickstarter is not a “set it and forget it” platform. Once your campaign goes live, constant engagement is critical. We always advise game creators to respond quickly to comments, answer questions thoroughly, and keep backers updated with stretch goals, production updates, and milestones.

Running a successful campaign is like managing a mini-business. It involves staying active on social media, creating engaging updates, and even hosting live Q&A sessions. Backers appreciate transparency, so if there are delays or changes, communicate them openly. Honesty builds long-term trust, which is essential if you plan to launch more games in the future.

 

Plan for Fulfillment and Production Early

We’ve seen game creators struggle after their Kickstarter succeeds because they weren’t prepared for the logistics of mass production. That’s why we always stress the importance of working with a reliable manufacturer (like us!) from the start. Understanding production timelines, quality control, and international shipping logistics will save you from headaches later.

We also encourage game creators to use fulfillment services that specialize in board games. Coordinating shipping, customs, and backer rewards can be a nightmare without professional assistance. Planning for these logistics before your campaign ends ensures a smooth transition from funding to delivery.

 

Post-Campaign Strategy

Many game creators think the hard part is over once the campaign ends, but in reality, the real work is just beginning. Managing pledge fulfillment, handling customer inquiries, and keeping backers updated requires dedication.

Additionally, a Kickstarter campaign can be the foundation for your game’s long-term success. We often see creators move from Kickstarter to retail, conventions, and online sales. If that’s your goal, continue marketing your game after the campaign and build relationships with distributors and retailers.

 

Final Thoughts

Launching a board game on Kickstarter is an exciting and challenging journey. It requires preparation, dedication, and a clear strategy. At Hero Time, we’ve helped countless game creators bring their ideas to life, and we understand the process inside and out. If you’re planning a Kickstarter campaign, let’s talk! We’re here to make manufacturing easy, reliable, and stress-free, so you can focus on bringing your game to the world.

Ready to get started? Contact us today, and let’s turn your dream game into a reality!

#9 Marketing Board Games

How to Successfully Launch a Crowdfunding Campaign for Your Board Game

Posted on by Hero Time Limited

At Hero Time, we’ve worked with countless game creators who have taken their passion projects from an idea to a fully realized board game. One of the most exciting—and often daunting—steps in this process is launching a crowdfunding campaign. Whether you’re using Kickstarter, Gamefound, or another platform, crowdfunding can provide the resources needed to bring your vision to life. Having seen many successful campaigns (and a few that struggled), we’ve learned what makes a campaign truly work.

 

Understanding Your Audience and Market

Before you even think about launching, you need to understand your audience. Who is going to play your game? What makes it unique compared to others? Market research is crucial, and engaging with potential backers early—whether through social media, conventions, or online forums—will set you up for success. We’ve seen creators who engage with their audience months before launch build momentum that carries their campaign far beyond their funding goal.

 

Developing a Strong Prototype

You don’t need to have a fully manufactured game before launching your campaign, but having a high-quality prototype is a must. Backers want to see exactly what they’re getting. A well-produced prototype gives reviewers, influencers, and playtesters something to showcase. At Hero Time, we help many creators by producing high-quality prototypes, ensuring that they make a strong impression before manufacturing even begins. If you’re looking to create a prototype that truly represents your vision, reach out to us—we’re here to help!

 

Crafting a Compelling Campaign Page

Your campaign page is your storefront, and first impressions matter. A good campaign page should clearly explain your game, how it’s played, and why people should back it. High-quality images, an engaging video, and a well-structured description are key. The most successful campaigns tell a story—why you created this game, the passion behind it, and how backers become part of something special.

 

Pricing and Stretch Goals

One of the biggest challenges in crowdfunding is setting the right funding goal. If your goal is too low, you may not have enough funds to cover production and fulfillment. If it’s too high, you risk discouraging potential backers. Careful cost planning is essential to strike the right balance.

Learn how to price your board game effectively. The first step is researching similar games in the market to establish a competitive price—backers are less likely to support a game that is significantly more expensive than well-known titles. The next step is working backward to determine your manufacturing cost, ideally keeping it within 15-25% of the retail price. For example, if you plan to sell your game for $50, your production cost should fall between $7.50 and $12.50. Adjusting materials, components, or order quantities can help you stay within budget without compromising quality. Our project managers are available to guide you in finding the perfect balance.

Stretch goals can keep the campaign exciting and encourage additional pledges, but they need to be well thought out. Adding too many extras can lead to production delays and increased costs, making it harder to fulfill promises to backers.

 

Building a Community Before Launch

The most successful campaigns don’t start from zero. Months before launching, it’s important to build an engaged audience. Creating a mailing list, running social media ads, and interacting with board game communities online can help you develop a group of excited potential backers. Many creators also launch a pre-campaign landing page to collect email signups and gauge interest.

 

Managing Production and Fulfillment

Securing funding is just the beginning, the real work begins. Manufacturing and fulfillment can be overwhelming, especially if it’s your first time. This is where choosing the right manufacturing partner makes all the difference. The number one killer of crowdfunding projects is bad reviews. If your game starts receiving negative feedback for quality, more backers will follow suit, creating a ripple effect that can severely impact your reputation. Crowdfunding backers are especially critical, and once trust is lost, it’s difficult to regain.

At Hero Time, we’ve worked with first-time creators and large publishers alike, guiding them through production with transparency, quality control, and reliable timelines. Choosing the right manufacturer ensures your backers receive a game they love, increasing the likelihood of a successful future campaign. If your first game is a hit, you can continue creating more. However, if it gets buried by bad reviews, your chances of running a successful second campaign diminish. We make sure that your game is produced to the highest standards, so your backers stay happy and excited for what’s next.

Logistics, shipping, and fulfillment need careful planning. Whether you’re handling fulfillment yourself or using a third-party service, having a clear plan prevents costly mistakes. If you need guidance, we’re always here to help simplify the process.

 

Communication with Backers

Transparency is key. Keep your backers updated throughout the entire process. Delays happen, and things don’t always go as planned, but backers appreciate honesty. Regular updates, behind-the-scenes content, and engagement with your community can turn one-time backers into lifelong supporters of your future projects.

 

Final Thoughts

Launching a crowdfunding campaign is a journey, and it requires careful planning, community building, and a clear execution strategy. We’ve seen game creators achieve incredible success when they take the time to prepare properly. At Hero Time, we’re passionate about helping creators bring their board game ideas to life, and we’d love to be part of your journey. If you’re preparing for a crowdfunding campaign and need help with manufacturing, reach out to us—we’re always happy to chat!

Your board game deserves to be made right, and we’re here to make sure that happens.

#8 Shipping Games from China

Shipping and Logistics Costs for Mass-Produced Board Games

Posted on by Hero Time Limited

At Hero Time, we understand that getting your board game manufactured is only half the battle. The other half? Making sure it gets to your customers efficiently and cost-effectively. Shipping and logistics play a crucial role in the overall production process, and if not managed properly, they can quickly become overwhelming in terms of cost and complexity.

When we started Hero Time, one of our main priorities was ensuring that game creators like you didn’t have to worry about logistical nightmares. We’ve spent years fine-tuning our process to ensure your board games are shipped efficiently, affordably, and without unnecessary delays. Let’s take a closer look at how logistics work and what you should expect when planning the shipment of your board game.

 

Understanding Shipping Costs for Board Games

Shipping costs can vary significantly based on several factors. The size and weight of your board game, the destination, and the chosen shipping method all play a role in determining how much you’ll need to budget for logistics.

For mass-produced board games, freight shipping—either by sea or air—is the most common option. Air freight is faster but can be significantly more expensive, sometimes costing up to five times more than sea freight. For most board game creators, sea freight is the preferred choice, as it allows for cost savings, especially when shipping in bulk.

However, sea freight comes with its own set of challenges. Longer transit times, potential customs delays, and storage fees at ports are all factors to consider. This is why we always recommend planning your timeline carefully, leaving enough buffer time to accommodate any unexpected hiccups along the way.

 

How Hero Time Helps Reduce Shipping Costs

Because we specialize in board game manufacturing, we built our own shipping infrastructure and connected directly to all the freight companies and couriers, lowering your costs. We also assist in optimizing packaging to minimize excess weight and volume—two factors that heavily influence shipping costs.

Many creators don’t realize that a slightly smaller box or thinner components can significantly reduce shipping fees. Our team is always available to help with package design to ensure you’re not paying for unnecessary space. Even small adjustments, like using foldable game boards instead of single-layer boards, can lead to major cost savings.

Additionally, we consolidate your shipments with many other shipments to lower the overall costs for you, especially for small game creators producing 500 or 1000 sets. Instead of sending multiple small shipments, we can group orders together, helping smaller creators access rates similar to full container loads rather than stand-alone shipments. Not to mention, we have our own US warehouse where you can store your games, giving you access to better shipping rates and a seamless fulfillment solution.

We own our US warehouse and have a network of warehouses in Australia, China, UK, Germany, and the USA. Because of this, we don’t need to recommend third-party fulfillment centers—we manage everything in-house. This allows us to provide efficient, cost-effective distribution for your board games, ensuring they reach your customers as smoothly as possible.

 

Shipping Options: FOB, CIF, DDU and DDP

When shipping board games, you’ll often hear terms like FOB (Free on Board) and DDP (Delivered Duty Paid). Understanding these shipping terms is crucial in making the right choice for your project.

  • CIF (Cost, Insurance, and Freight) means we ship your games to the destination port, covering the cost of freight and insurance. However, you are responsible for customs clearance, tariffs, and local delivery from the port to the final destination.
  • DDU (Delivered Duty Unpaid) is a door-to-door service where we handle shipping and delivery, but you are responsible for paying customs clearance fees, tariffs, duties, and VAT upon arrival.
  • DDP (Delivered Duty Paid) is a more hands-off option where we take care of everything—from shipping to customs clearance to final delivery. This method is usually recommended for those who don’t have experience dealing with international logistics, as it provides a smoother and more predictable shipping process.
  • DDP (Delivered Duty Paid) is a more hands-off option where we take care of everything—from shipping to customs clearance to final delivery. This method is usually recommended for those who don’t have experience dealing with international logistics, as it provides a smoother and more predictable shipping process.

At Hero Time, we offer FOB, CIF, DDU, and DDP options, providing flexibility based on your shipping needs. Our team ensures that your shipments are handled efficiently, reducing costs while optimizing delivery times.

If you require storage or fulfillment, our network of warehouses in the US, Australia, China, the UK, and Germany allows us to ship directly to strategic locations, ensuring your games are ready for distribution as soon as they arrive.

 

Handling Customs and Import Duties

Customs and import duties are another major consideration when shipping board games internationally. Different countries have different regulations, and it’s important to be aware of the potential costs before your shipment arrives. A perfect example is the Trump Tariffs, which can significantly impact overall costs. At Hero Time, we don’t just help you navigate these complexities—we handle everything for you, ensuring a seamless process so you don’t have to worry about customs clearance, tariffs, or additional duties.

We help our clients navigate these complexities by providing accurate documentation and ensuring that all necessary certifications (such as FSC, ISO, and safety compliance reports) are in place. Our experience with worldwide shipments means we’re familiar with the customs processes in major board game markets like the US, Canada, the EU, and Australia.

 

The Role of Fulfillment Centers

Once your board games arrive in the destination country, they need to be distributed to your backers, customers, or retailers. This is where fulfillment centers come in.

We own the warehouse networks for crowdfunding campaigns and manage all of it for you, ensuring a smooth and hassle-free process. For long-term e-commerce fulfillment, we can connect you with our trusted partners if needed.

Many game creators opt to use fulfillment centers like Amazon FBA, ShipBob, or specialized board game fulfillment services. These centers handle everything from warehousing to final delivery, ensuring that your customers receive their games on time. We can ship directly to these facilities, making the transition from manufacturing to distribution as seamless as possible.

 

Final Thoughts

At Hero Time, we know that shipping and logistics are just as important as manufacturing. After all, what’s the point of producing a high-quality board game if it doesn’t reach your customers safely and affordably? That’s why we take a hands-on approach to help our clients navigate the entire logistics process, from choosing the best shipping method to ensuring customs compliance and fulfillment.

Whether you’re planning a small Kickstarter campaign or mass-producing thousands of copies, we’re here to make sure your board game gets where it needs to go—without unexpected costs or delays. Have questions about shipping? Contact us today, and let’s make your board game journey as smooth as possible.

#6 Manufacturing a Board Game

Sustainable Game Pieces: Eco-Friendly Alternatives for Board Game Manufacturers

Posted on by Hero Time Limited

At Hero Time, we have always believed that board game manufacturing should be more than just producing great games—it should be about creating a better future. Sustainability is no longer a luxury or a marketing trend; it’s a responsibility that every manufacturer must embrace. As a leading board game manufacturer in China, we take this responsibility seriously. We are committed to making board games that not only bring joy to players but also minimize our environmental footprint.

 

The Problem with Traditional Game Pieces

For decades, board game pieces have been made using traditional plastics, which are neither biodegradable nor easy to recycle. Most of these materials end up in landfills or, worse, in our oceans, contributing to the ever-growing environmental crisis. Wooden pieces, while a better alternative, are often sourced from non-sustainable logging practices. As a manufacturer, we know that every piece we produce has an impact, and we are determined to ensure that impact is a positive one.

 

Our Commitment to Sustainability

Sustainability is embedded in our manufacturing process. From the materials we source to the energy-efficient machinery we use, we are constantly looking for ways to reduce waste and minimize carbon emissions. Owning our own factory allows us to enforce strict environmental standards, ensuring that every game we manufacture meets not just industry regulations, but our own high standards of eco-friendliness.

One of our biggest steps forward has been the use of FSC-certified wood, paper, and cardboard for game pieces, ensuring that all our wooden, paper, and cardboard components come from responsibly managed forests. Customers can even obtain FSC certification for their game boxes by covering the surcharge, which typically ranges from 10-20%. 

Even without this additional cost, all our materials remain FSC-certified.. Additionally, we have adopted recycled plastics blended with biodegradable materials, helping to lower the carbon footprint of our plastic components. While we cannot use 100% recycled materials due to quality constraints, we incorporate biodegradable elements into the plastic to enhance sustainability.

 

Exploring Eco-Friendly Alternatives

One of the most exciting advancements in sustainable manufacturing is the development of bio-based plastics, which can be mixed with biodegradable material, though it is more expensive. There are two types: ocean plastic—plastic gathered from oceans and then recycled—and biodegradable plastics made from renewable sources like cornstarch or sugarcane. Unlike traditional petroleum-based plastics, these materials are derived from renewable sources such as cornstarch or sugarcane. They function just like conventional plastics but decompose naturally, making them a game-changer in the industry.

Another alternative we’ve embraced is CCNB paper for token sheets and player boards, which consists of 40% recycled material. However, fully recycled cardboard and paper-based pieces are not suitable for mass production due to poor quality and color inconsistencies.. Many modern board games already rely on cardboard for components, but by switching to high-quality recycled materials, we can maintain durability while reducing waste. We also use non-toxic, vegetable-based inks, ensuring that every printed component is both safe for players and the environment.

We have also seen an increase in demand for MDF-based game pieces, which are made from wood residue of other products. While bamboo is sustainable, it is expensive and not suitable for token cutting. MDF is durable but limited to a maximum thickness of 8mm, whereas pine wood or plywood can go up to 10-12mm thick.. Bamboo is one of the fastest-growing and most sustainable materials on the planet. It requires no pesticides and regenerates quickly, making it an excellent alternative to traditional wood.

 

The Challenges of Sustainable Manufacturing

Shifting towards sustainability isn’t always easy. Eco-friendly materials can sometimes be more expensive or require different production techniques. However, we believe in offering these options and allowing customers to make their own choices on whether to use more eco-friendly materials or not, as we recognize that sustainability is a personal and strategic decision for every game creator. More importantly, consumers and game publishers are becoming more environmentally conscious, which means the demand for sustainable games is only going to grow.

We also recognize that some game designers worry about durability and playability when switching to eco-friendly materials. That’s why we invest heavily in research and testing to ensure that our sustainable game pieces match or even exceed the quality of traditional materials. Our factory follows strict quality control protocols to make sure that every piece we produce meets our high standards.

 

Why It Matters

We are not just manufacturing board games—we are shaping the future of gaming. The board game industry has always been about bringing people together, and now we have an opportunity to bring people together for a greater cause. By choosing sustainable alternatives, we are not only reducing waste but also setting a new standard for responsible production.

Sustainability is no longer an option—it’s a necessity. Game publishers who choose to manufacture with eco-friendly materials aren’t just making an ethical choice; they are making a smart business decision. Consumers today are more informed than ever, and they actively seek out brands that align with their values. A board game made with sustainable materials doesn’t just sell—it tells a story, one that resonates with players who care about the planet.

 

Partnering for a Greener Future

At Hero Time, we believe that collaboration is key. We work closely with game creators to ensure their vision is brought to life in the most sustainable way possible. Whether you’re designing a family-friendly board game or an intricate strategy game with dozens of components, we have the expertise and resources to make it eco-friendly without compromising on quality. One significant change we made was replacing traditional shrink wrap with POF shrink wrap, a plant-based material that significantly reduces waste.

We are constantly exploring new ways to improve our sustainability efforts. From reducing energy consumption in our factory to developing new biodegradable materials, our mission is to push the boundaries of what’s possible in board game manufacturing. And we invite every game creator, publisher, and enthusiast to join us on this journey.

As game manufacturers, we have the power to make a difference. The choices we make today will define the industry for years to come. At Hero Time, we’re proud to lead the way towards a future where board games are not just fun, but also friendly to the planet.

Are you ready to create a board game that players will love and the planet will thank you for? Let’s make it happen—together.

#3 Board Game Pieces

The Design Process for Custom Board Game Tiles

Posted on by Hero Time Limited
Tokens and map tiles 1
27
Feb

At Hero Time, we understand that custom board game tiles are more than just pieces on a board—they bring a game to life, adding depth, strategy, and an immersive experience for players. Designing these tiles requires a careful balance of creativity, functionality, and manufacturability. Over the years, we’ve worked with game creators worldwide to ensure their visions are perfectly translated into tangible, high-quality components. Let us walk you through our design process, from concept to production, to show how we bring custom board game tiles to life.

 

Understanding the Vision

Every great design process starts with understanding the vision behind the game. When we collaborate with game designers, we want to know more than just the specifications; we dive into the theme, mechanics, and the overall player experience. Are the tiles meant to be modular? Will they have dual-layered elements or interactive components? Do they need to withstand frequent handling or require a premium finish? These questions help us tailor our approach to meet the unique needs of each project.

 

Choosing the Right Materials

Material selection is a crucial step in the process. Since we own our factory and source materials directly, we ensure that only the best options are used. For custom tiles, we often work with:

  • Cardboard: The most common material, perfect for sturdy yet cost-effective tiles.
  • Plastic: Ideal for more durable or detailed elements.
  • Wood: Adds a premium feel and is perfect for eco-conscious creators.
  • Acrylic: For translucent or specialty designs.

Beyond material selection, we also consider finishes such as matte, glossy, or linen textures, depending on the aesthetic and tactile experience the game requires.

 

Designing for Functionality and Aesthetics

Once the material is chosen, we work on the tile’s structure and layout. We optimize every aspect, from thickness to shape, ensuring they fit seamlessly into the game mechanics. A well-designed tile should not only look great but also function flawlessly.

For modular games, we ensure that interlocking or stacking features work perfectly, avoiding common pitfalls like tiles shifting too much during play. For games requiring high durability, we provide reinforced edges or lamination to extend their lifespan.

In terms of design, cardboard tiles are printed on sheets sized 280*420mm or 420*570mm. We ensure that the tiles are placed in the most cost-effective method on those sheets. If customers need help with this, our in-house design team can assist with the layout.

When we lay the tiles on the printed sheet, we might have 20 or more tiles on one printing sheet. As we arrange them, we ensure that the bleed and margin between the tiles are precisely aligned to maintain our high-quality standards. It is best to have 5 or 6mm between cutting lines.

While customers should ideally handle this design process on their end, we are always available to provide guidance and support as needed.

 

Prototyping and Testing

One of the biggest advantages of working with Hero Time is our ability to rapidly prototype designs. We don’t just manufacture; we refine and perfect. Before full-scale production, we create samples and thoroughly test them for:

  • Durability: How well the tiles hold up to wear and tear.
  • Fit and Alignment: Ensuring pieces interlock or align correctly.
  • Printing Accuracy: Making sure colors, textures, and details appear as intended.

This stage is critical. It allows us to catch any potential issues before mass production, saving our clients both time and money. Many of our partners appreciate this step, as it gives them confidence that the final product will be exactly as they envisioned.

 

Manufacturing at Scale

Once the prototype is approved, we move to full production. Since we completely own our factory, we maintain strict quality control at every step. Our team of highly skilled employees (not part-time workers) ensures each tile is manufactured to the highest standard. We use state-of-the-art printing technology for vibrant, long-lasting graphics and precision cutting machinery to maintain consistency across thousands of tiles.

Additionally, we adhere to strict eco-friendly production standards. Sustainability is important to us, and we strive to use FSC-certified materials, water-based glue instead of animal-based glue, minimize waste, and implement responsible manufacturing practices.

 

Quality Assurance and Packaging

Before shipping, every token and tile sheet undergoes rigorous quality checks by both our QC team and assembly team. We inspect for misprints, alignment issues, and any material defects, ensuring their quality meets the high standards of the industry. Our goal is to ensure that every tile meets our high standards and, more importantly, yours.

We also assist with packaging solutions, making sure the tiles are well-protected and presented in a way that enhances the overall unboxing experience for players. Whether it’s custom inserts, magnetic closures, or compact designs, we help bring your vision full circle.

 

Bringing Your Game to Market

At Hero Time, we go beyond manufacturing; we support game creators in every step of the journey. From providing guidance on certifications and safety testing to helping with logistics and fulfillment, we ensure your game is ready for worldwide distribution, offering everything you need to succeed because your success is our success.

Creating custom board game tiles isn’t just about production—it’s about crafting an experience. Every detail, from the weight of the tile to the finish on its surface and how they are placed in the box or get punched out, contributes to how players interact with your game. That’s why we put so much care into every step of the process.

If you’re looking for a trusted partner to bring your board game to life, let’s talk. At Hero Time, we make sure it’s easy, right, and affordable, so you can focus on what you do best: creating incredible games.

#1 Designing A Board Game

The Importance of Durability and Material Selection for Custom Board Game Mats

Posted on by Hero Time Limited
mat edited
27
Feb

At Hero Time, we understand that a great board game is more than just captivating artwork and engaging mechanics. The feel of the pieces, the durability of the components, and the overall playing experience matter just as much. One of the most overlooked yet critical elements of any board game is the board game mat.

As a board game manufacturer, we’ve worked with game creators worldwide, and we know firsthand how choosing the right materials can make or break a game’s long-term appeal. A well-made board game mat enhances the gaming experience, provides smooth interactions, and ensures your game withstands years of repeated play.

 

Durability Is Key to Longevity

Board game mats endure significant wear and tear. Players shuffle cards on them, move pieces around, roll dice, and sometimes even spill drinks. If a mat isn’t built to last, it can quickly show signs of wear—peeling edges, creases that won’t flatten, or colors that fade after just a few games.

That’s why durability is non-negotiable when selecting materials. A flimsy mat not only detracts from the playing experience but also diminishes the perceived quality of your game. Whether it’s a foldable board or a flexible roll-up mat, the right material ensures that every play session feels as good as the first.

At Hero Time, we manufacture board game mats using high-quality, long-lasting materials that resist damage and wear. We’ve tested various materials to find the perfect balance between flexibility, durability, and premium texture—because we know game creators want their games to be played and loved for years to come.

 

Material Selection: More Than Just a Surface

The material of a board game mat does more than just affect its durability—it directly impacts gameplay. A board that’s too slippery makes cards and pieces slide around uncontrollably, while one that’s too rough can make movements feel clunky.

We’ve worked with a variety of materials, and the best choice depends on the type of game you’re creating. Here’s what we’ve found works best:

  • Foldable Cardboard Game Boards – The most common and reliable option, offering sturdiness, a premium feel, and easy packaging. At Hero Time, we use high-density cardboard with less than 10% humidity range, ensuring durability and resistance to warping. Our boards can withstand over 2KG of pressure without breaking, making them one of the strongest in the industry.
  • Neoprene Mats – A great choice for games that involve frequent card handling, dice rolling, or a soft-touch surface. These mats provide excellent grip while maintaining a smooth, premium feel.
  • Fabric Mats – While some creators consider fabric mats, they often develop fold lines and don’t sit flat on the table, leading to a subpar user experience. Because of this, we generally don’t recommend fabric mats for most board games.

A crisp, high-resolution print enhances the visual appeal and immersion of a game. But it’s not just about printing—finishing matters too. We use premium lamination on all foldable game boards to keep colors vibrant and protect the surface from wear and tear, ensuring your game looks fresh even after years of use.

Choosing the right material is about more than just durability—it’s about making sure your game feels great, plays smoothly, and lasts. That’s why we at Hero Time put so much effort into selecting the best materials for every game we manufacture.

 

Functionality Meets Aesthetics

A great board game mat should do more than just look good—it should feel good to play on. We take into account the texture, thickness, and flexibility of materials to ensure they complement gameplay mechanics.

For example, strategy games often require players to carefully position pieces, so a sturdy, non-slip surface is a must. On the other hand, a fast-paced card game benefits from a softer mat that allows for smooth card handling.

Another important factor is storage and transportability. Some game creators prefer mats that can be folded without creasing, while others prefer rollable mats that maintain a smooth playing surface. Understanding these needs helps us tailor our manufacturing process to deliver the best possible product for each game.

 

Eco-Friendly and High-Quality Production

We also recognize that sustainability matters. As board game lovers ourselves, we want to ensure that game production isn’t harming the environment. That’s why we prioritize eco-friendly materials that are safe, durable, and responsibly sourced.

Being FSC-certified means our materials come from sustainable sources, and our BSCI certification ensures that every worker in our factory is treated fairly. We don’t just focus on making high-quality board games—we make them responsibly.

 

Why Hero Time?

Many game creators struggle to find a manufacturer who understands their needs. We’ve seen how difficult it can be to communicate with factories that don’t prioritize transparency or quality. That’s why we founded Hero Time—to make board game manufacturing Easy, Right, and Affordable.

Unlike other manufacturers, we own our factory, so we maintain complete control over quality. We don’t cut corners or use subpar materials. Every board game mat we produce meets international quality standards and goes through rigorous testing to ensure it holds up under frequent use.

We’ve worked with independent creators and large publishers alike, and one thing remains the same: quality matters. When you manufacture your board game with us, you’re getting premium materials, expert craftsmanship, and a partner who genuinely cares about your game’s success.

 

Final Thoughts

If you’re developing a board game, don’t overlook the importance of your board game mat. Choosing the right materials ensures durability, playability, and a premium feel—all of which contribute to a game’s success. At Hero Time, we’re here to help you make the right choices so that your game stands the test of time.

Want to discuss the best options for your custom board game mat? Get in touch with us today, and let’s bring your vision to life.

#6 Manufacturing a Board Game

Types of Board Game Pieces and Their Manufacturing Process

Posted on by Hero Time Limited
image 3
27
Feb

At Hero Time, we know that every board game is more than just a set of rules and a board—it’s an experience. And a huge part of that experience comes from the components. The feel of a wooden token in your hand, the weight of a solid metal coin, the snap of a well-molded plastic figure—all of these details matter. As a leading board game manufacturer in China, we take pride in creating high-quality, customized game pieces that bring ideas to life.

Let’s take a closer look at the different types of board game pieces and how we manufacture them. Here are some of the key components that make up a board game:

 

The Materials Behind the Magic

Board game pieces can be made from a variety of materials, each offering unique textures, durability, and aesthetic appeal. At Hero Time, we specialize in working with:

  • Wood: Classic and durable, wooden components are a favorite for their natural feel. We use precision laser cutting and eco-friendly dyes to ensure a smooth, high-quality finish.
  • Plastic: Ideal for miniatures and tokens, plastic components are manufactured using injection molding, allowing us to create intricate and detailed figures.
  • Cardboard & Paper: Perfect for standees, tiles, punchboards, playing cards, and rulebooks, we use high-density, FSC-certified cardboard and specialized playing card paper for a sturdy and premium feel.
  • Metal: For that extra weight and luxury, we also produce metal coins, tokens, and components through precision casting and finishing processes.
  • Acrylic: Used for certain game components, acrylic materials add durability and a sleek aesthetic.

 

Crafting the Perfect Piece: Our Manufacturing Process

Every piece we manufacture goes through a structured process to ensure quality and consistency. Here’s how we bring your board game components to life:

1. Design & Prototyping

Everything starts with a concept. We work closely with game creators to refine their ideas and provide guidance on materials, sizes, and costs. Instead of creating 3D models for every component, we lay out everything in a very clear Bill of Materials (BOM) for the game publishers to confirm and the factory to follow. For 3D-printed components, we do provide digital 3D models for approval. Before moving to mass production, we produce a prototype—this is the first time you get to see and feel your game pieces in physical form. We make adjustments based on feedback to ensure perfection.

2. Material Sourcing & Preparation

Quality begins with the right materials. Unlike other manufacturers that always chase the lowest price of materials and change suppliers, we maintain consistency and always source from the same raw materials suppliers and maintain our strict QC practices.

For example, some raw materials suppliers will provide paper or cardboard that isn’t perfectly flat, which harms the user experience. Our suppliers know to only provide the driest, smoothest, and flattest materials to ensure quality all across.

The sourcing of materials is the first stage of the production process, and it can easily influence all the following steps.

3. Production & Crafting

The actual production process depends on the material:

  • Wooden components are laser-cut or CNC-machined, then sanded and painted with water-based, non-toxic dyes.
  • Plastic miniatures go through injection molding. A metal mold is created, and molten plastic is injected under high pressure to form each piece with precision.
  • Cardboard tokens, standees, and playing cards are die-cut from thick, high-density board or specialized playing card paper, ensuring crisp edges and smooth finishes.
  • Metal coins and tokens are stamped or cast in molds, then polished and sometimes plated for an extra shine.

Each piece is inspected for flaws, ensuring everything meets our high quality standards before moving to the next stage.

4. Finishing & Quality Control

Once production is complete, finishing touches like painting, embossing, and custom engravings are applied. Wooden pieces are varnished, metal components are coated to prevent tarnishing, and plastic miniatures may be pre-painted if requested.

Before assembly, our in-house QC team goes over every component to ensure they meet our quality standards. We adhere to international safety standards and conduct thorough testing to ensure that all components meet regulatory requirements.

5. Assembly Process

One of the most overlooked steps in board game manufacturing is the assembly process. Many manufacturers fail to implement a structured assembly system, resulting in missing components in final products.

At Hero Time, we use very clear assembly orders and logic, along with a highly trained full-time team, to ensure that every game is assembled correctly. We also have a strict assembly QC process that dramatically reduces errors. While the industry average sees around 20 games per 1,000 with missing pieces, we have lowered this number to under 5.

Obviously, our assembly process is a bit more expensive than our competitors, but it is worth it to ensure that no game is shipped with missing pieces.

6. Packaging & Logistics

Finally, we carefully package your game pieces, ensuring they arrive in perfect condition. Whether you need standard packaging or custom inserts, we handle it all. Our streamlined logistics services help ship your board games directly to fulfillment centers around the world, ensuring a smooth transition from production to delivery.

 

Why Work with Hero Time?

We understand that manufacturing board games can be overwhelming. That’s why we do everything in our power to make the process Easy, Right, and Affordable. Unlike many manufacturers, we own our factory, which means complete control over quality, costs, and timelines. Our team is made up of full-time, well-paid professionals who are passionate about their work—ensuring that every component we produce meets the highest standards.

From ideation to production, we’re here to bring your board game vision to life. If you’re ready to create game pieces that enhance your players’ experience, reach out to us today and let’s make something incredible together!

ABOUT US

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Unit 2508a
Bank of America Tower,
12 Harcourt Rd,
Central, Hong Kong
+86132-6309-5321
Manufacture@herotime1.com

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